Instagram is no doubt number one social media platform these days, it has become a full-time career for many celebs and influencers earning through paid posts, brand collaborations and marketing campaign.
Beauty is one of the most famous categories on Instagram. People love makeup. They love knowing how to apply makeup and new trends and products. The top beauty influencers on social media from makeup artists to celebs who share everything they know about cosmetics and beauty.
The social media platform has become a lucrative earner for those who have reached celebrity status, with many earning a whopping six figures per post.
Ever wondered how much are these top Instagram celebs are making from posting a single picture?
Here are the top 10 highest paid beauty influencers on Instagram in 2018, according to Hopper HQ, ranked by how much each one charges per sponsored post. Check out the most-followed, most popular beauty influencers in the world.
1. Huda Kattan
Based in Dubai, beauty blogger and makeup artist (MUA) Huda Kattan has racked up 28.2 million followers on Instagram, who love her easy-to-follow tutorials.
As one of the world’s top beauty influencers, Kattan has had so much success as a beauty influencer that she’s been able to launch her own line of cosmetics Huda Beauty.
2. Zoe Sugg
Zoe Sugg, or Zoella, as her nearly 12 million YouTube subscribers know her, has also been one of the world’s top beauty influencers for a long time.
She got her start with “haul videos,” during which she would show off her latest beauty and fashion purchases. Since then, her empire has expanded, and now includes tips and advice videos, as well as a book. She has 10.4 million followers on Instagram.
3. Nikkie De Jager
Dutch beauty influencer Nikki de Jager has more than 11 million followers on Instagram and nearly 7 million YouTube subscribers. She’s made glowy, glittery look her thing, and fans have gone wild.
4. Naomi Giannopoulos
Another of the Instagram beauty influencers, Naomi Giannopoulos has more than 7 million followers. She’s not afraid to go all out with makeup and has posted some photos featuring truly out there looks, such as a cheetah print eye and roses on her lips.
5. Jeffree Starr
Jeffree Starr is an MUA and a “beauty boy” with more than four million YouTube subscribers and 8.8 million Instagram followers. The top beauty influencer’s videos include swatches and tutorials. Starr is also a musician and has several videos featuring his own music.
6. James Charles
James Charles is an MUA and Cover Girl, with 8.7 million Instagram followers. Still, in his teens, the top beauty influencer blows people away with his amazing brushwork and makeup talents.
7. Amra Olevic
Beauty influencers aren’t only found on YouTube. Amra Olevic has built up her influence and following on Instagram, with more than 5.6 million followers. She regularly posts stunning makeup looks on her profile and has partnered with several big cosmetic brands.
8. Manny Gutierrez
Another beauty boy, Manny Guitierrez, or Manny MUA, is a top beauty influencer and vlogger with close to three million YouTube subscribers and 4.8 million Instagram subscribers. People love his fun beauty tutorials, so much so that he’s recently been named a beauty ambassador for the brand Maybelline.
9. Shayla Mitchell
Shayla Mitchell is a beauty influencer with 2.7 million Instagram followers. Although she posts lots of photos of her makeup looks, what really keeps the people coming back are her short and fun tutorials.
10. Amanda Steele
Beauty influencer, vlogger and model Amanda Steele is still in her teens, but that hasn’t kept her from getting close to three million subscribers on YouTube and 2.5 million on Instagram. People love her “favorite things” videos and her tutorials.
So we are saying that having an Instagram account nowadays can do a lot more than just allowing you to share pictures with your friends and family – it can actually fund your entire life.
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